About PI Spotlight

PI Spotlight is the digital and content agency ONLY for private investigations firms.

Many private investigations companies struggle to find enough clients. And yet, firms that appear on the first page of Google search results have more business than they can handle! How do you get a share of that business if your phone isn’t ringing?

Simple. Work with a digital and content agency who understands your industry and is poised to deliver results for you.

Every day that your website is underperforming is another day that potential clients are passing you by and going to your competitors. PI Spotlight can give you a solid return on your marketing investment by helping you get in front of customers who are searching for your services, and in a shorter period of time than you might guess!

Whether your clients are looking for help with background checks, infidelity investigations, missing persons cases, witness location, surveillance, digital forensics, online security, insurance fraud or services for businesses and attorneys, we’ll make sure the right keywords show up in their search so that they will find you first.

Let PI Spotlight boost your business

  • Improving your SEO compliance so your site is in a better position to achieve good Google search rankings
  • Developing your profile to give you a competitive advantage on Google Maps listings
  • Providing web content (About and Service Description pages, blogs, landing pages, case studies, social media posts, etc) that speaks directly to your customers needs
  • Developing an online strategy that keeps your marketing fresh

We have a combined total of eleven years experience in website design, copywriting, and search engine optimisation, and eight of those years are in the private investigations industry.

Our skills

  • Detailed knowledge of private investigations industry marketing requirements
  • Success in increasing customer inquiries for private investigations agencies via copy, web design, and SEO strategy
  • Knowledge of Google My Business optimization and review management
  • Experience in crafting effective marketing strategies for private investigations agencies
  • Understanding of PI customer needs and how to address them